Arcane

Arcane is a fictional fashion brand concept exploring themes of quiet luxury, mystique, and refined minimalism. I developed a still-image campaign using Imagen, focusing on sleek silhouettes, muted palettes, and atmospheric settings to convey elegance without excess.

These visuals served as the foundation for a short video commercial created in Veo 2, using the stills as stylistic references. The film emphasizes mood, texture, and visual restraint — echoing the brand’s understated identity. This project demonstrates how AI tools can be combined to build fashion narratives with cinematic and editorial cohesion.